Looks like they are copying the "Who is the greatest Briton programme".
"Winston Churchill" won our one. Good thing too. I wrote an article on SOLO about it before the final result:
I was very thankful that the incredibly average Princess Diana didn't come in at number one. She came in at number two. I guess that was due to the large female hormonal vote in the UK ;-)
The Germans also copied the programme and barred any NAZIs such as Hitler being included - it would have been a national scandal otherwise, I am sure. They voted post-war Chancellor Konrad Adenauer as their number one. Martin Luther was second.